PredicAire Cookie Policy

Our website,, uses cookies to distinguish you from other users of our website. This helps us to provide you with a customised experience when you browse our website and also allows us to improve our site.

A cookie is a small file of letters and numbers which are stored by your web browser (Internet Explorer, Firefox, Edge and Google Chrome etc.) and help us store your preferences. If you agree, this information is stored on your browser or the hard drive of your computer and behaves like a micro piece of memory for our website to recognise you and provide you with the best user experience on our website.  Cookies contain information that is transferred to your computer's hard drive.

Our website uses the following cookies:

Strictly Necessary Cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.

Analytical or Performance Cookies. These allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.

Functionality Cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences.

Targeting Cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests.

Third Party Cookies.  Third party cookies are not placed by us and we have no control over them. Third party cookies may be used by advertising services to serve up tailored advertising to you on our site, or by third parties providing analytics services to us (these cookies will work in the same way as analytics cookies described above).

Persistent Cookies.  Any of the above types of cookie may be a persistent cookie. Persistent cookies are those which remain on your computer or device for a predetermined period and are activated each time you visit our site.

Session Cookies.  Any of the above types of cookie may be a session cookie. Session cookies are temporary and only remain on your computer or device from the point at which you visit our site until you close your browser. Session cookies are deleted when you close your browser.

We may also use web beacons on our site to track your navigation around it. As with analytics cookies described above, web beacons help us to understand how you use our site and enable us to improve it in the future.

Cookies on our Site are not permanent and will expire after a period of time, depending on the cookie, up to a maximum of 540 days.

We do not use cookies to:

  • Collect any personally identifiable information (without your express permission)
  • Collect any sensitive information (without your express permission)
  • Pass personally identifiable data to third parties

How you can control cookies:

You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our website.

How we use cookies in emails:

  • In addition to using cookies on our site, we use cookies and similar technologies in some of the emails we send to you. These are used to help us understand your use of our site and ensure continuous improvement.
  • We may use web beacons in some of our emails to detect when (or whether) you open an email and how you have interacted with it, and other information such as your email client, web browser, computer or device, and IP address. Web beacons may also be used to serve up emails in a particular format that is best suited to your computer or device.
  • Emails form us may contain links which may contain a unique tag enabling us to track which links are being used and by whom.  This information can be used to improve and tailor our emails in the future.

Changes to our cookies policy:

  • We may alter our Cookies Policy at any time and such changes will become binding on you on your first use of our site post these changes being implemented.  You are therefore advised to check this page from time to time.
  • In the event of any conflict between the current version of this Cookies Policy and any previous version(s), the provisions current and in effect shall prevail unless it is expressly stated otherwise.

Further information:

If you would like to know more about how we use cookies please contact us at

You can find more information about the individual cookies we use and the purposes for which we use them in the table below:

Cookie Title

Purpose of Cookie

Google Analytics

Behaviour data

Google ID

Session data

Google AdWords

Advertising and remarketing